Cookie Policy

1. About Cookies

Last updated: December 1, 2021

We use cookies, pixels, and other technologies (collectively, "cookies") to recognize your browser or device, learn more about your interests, and provide you with essential features and services and for additional purposes, including:

• Recognising you when you sign-in to use our services. This allows us to provide you with product recommendations, display personalized content, recognize you as a member, enable you to use purchasing, and provide other customized features and services.
• Keep track of your specified preferences.
• Keep track of items stored in your shopping basket.
• Conducting research and diagnostics to improve Approach Services’ content, products, and services.
• Preventing fraudulent activity
• Improving security
• Reporting

This allows us to measure and analyse the performance of our services.

Approach Services’ cookies allow you to take advantage of some of Approach Services’ essential features. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any Approach Services’ products and services that require you to sign in.

You can manage browser cookies through your browser settings. The 'Help' feature on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, how to block cookies, and when cookies will expire. If you block all cookies on your browser, neither we nor third parties will transfer cookies to your browser. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some features and services may not work.

See our Privacy Policy for more information about the types of information we gather.

2. Types of Cookies

In general, there are three different ways to classify cookies: what purpose they serve, how long they endure, and their provenance.

Duration

• Session cookies — These cookies are temporary and expire once you close your browser (or once your session ends).
• Persistent cookies — This category encompasses all cookies that remain on your hard drive until you erase them or your browser does, depending on the cookie’s expiration date. All persistent cookies have an expiration date written into their code, but their duration can vary. According to the ePrivacy Directive, they should not last longer than 12 months, but in practice, they could remain on your device much longer if you do not take action.

Provenance

• First-party cookies — As the name implies, first-party cookies are put on your device directly by the website you are visiting.
• Third-party cookies — These are the cookies that are placed on your device, not by the website you are visiting, but by a third party like an advertiser or an analytic system.

Purpose

• Strictly necessary cookies — These cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. Cookies that allow webshops to hold your items in your cart while you are shopping online are an example of strictly necessary cookies. These cookies will generally be first-party session cookies. While it is not required to obtain consent for these cookies, what they do and why they are necessary should be explained to the user.
• Preferences cookies — Also known as “functionality cookies,” these cookies allow a website to remember choices you have made in the past, like what language you prefer, what region you would like weather reports for, or what your user name and password are so you can automatically log in.
• Statistics cookies — Also known as “performance cookies,” these cookies collect information about how you use a website, like which pages you visited and which links you clicked on. None of this information can be used to identify you. It is all aggregated and, therefore, anonymized. Their sole purpose is to improve website functions. This includes cookies from third-party analytics services as long as the cookies are for the exclusive use of the owner of the website visited.
• Marketing cookies — These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. These cookies can share that information with other organizations or advertisers. These are persistent cookies and almost always of third-party provenance.